Print On Plastic: An Overview

Printing on plastic is an effective and attractive way to promote your products and services. With the printed plastic cards, you can create a strong and lasting impression on your customers. Plastic cards have come a long way since their introduction in the early 1940s and are now used in all types of businesses. Here, we'll take a look at the features, benefits, pros and cons, and case studies that give us a better understanding of plastic cards.

Features of Print On Plastic

Print on plastic is a highly versatile medium. Plastic cards can be printed with photos, words, symbols, or even custom designs. They're ideal for use in marketing campaigns, promotional messages, and business cards.

There are a variety of options available when it comes to plastic printing. For example, you can choose from a selection of substrates such as cellophane, polyethylene terephthalate (PET), and PVC. Plastic cards can also be printed using high-quality digital printing processes, such as digital offset.

Benefits of Print On Plastic

Print on plastic offers several advantages. For starters, they ensure long-term use. Unlike paper cards, plastic cards offer a stronger and sturdier option that can survive everyday wear and tear.

Print on plastic is a great way to make statements in a cost-effective manner. Not only can you print on plastic cards at a fraction of the price of paper, but you'll also benefit from the long-term use. Additionally, plastic cards are less likely to be damaged or faded over time.

Moreover, plastic cards are also eco-friendly. Since they're made of recyclable materials, plastic cards are a great way to reduce your environmental footprint.

Pros and Cons of Print On Plastic

Pros:

• Long-lasting
• Cost-effective
• Strong and sturdy
• Eco-friendly
• Multiple options for printing

Cons:

• Can be difficult to design
• Printing can be expensive
• Plastic can be brittle in extreme temperatures

Case Studies: Print On Plastic

Below, we'll take a look at two case studies that demonstrate the effectiveness of plastic cards in the real world.

Case Study 1: Landmark Group

The Landmark Group is a Dubai-based company that offers a wide range of services and products. To promote its brand, the company chose to use plastic cards to reach out to its customers. By printing its logo and slogan on the cards, the company was able to create a lasting impression on its customers.

Not only did the cards increase brand awareness, but they also served as a convenient way for customers to access the company's products and services. By using plastic cards, the Landmark Group was able to effectively demonstrate its commitment to customer service.

Case Study 2: Intuitive Technology Solutions

Intuitive Technology Solutions is an IT services company located in the United States. To build brand recognition, the company used plastic cards to demonstrate its commitment to quality products and services. In addition to printing its logo, slogan, and contact information on the cards, Intuitive Technology Solutions also included engaging images to attract customers' attention.

The plastic cards were well-received by customers and resulted in increased brand recognition. The cards enabled customers to remember the company's name and contact information.

FAQ: Print On Plastic

What substrates are suitable for printing on plastic?

The most common substrates used for plastic printing include cellophane, polyethylene terephthalate (PET), and PVC.

Do plastic cards last longer than paper cards?

Yes, plastic cards are more durable and can withstand everyday wear and tear. Additionally, they're less likely to be damaged or faded over time.

How can I use plastic cards to promote my business?

Plastic cards can be an excellent way to promote your business. Not only can you use them to print your logo, slogan, and contact information, but you can also include engaging images to attract customers' attention.

Mistakes to Avoid When Using Print On Plastic

When it comes to printing on plastic, there are a few mistakes you'll want to avoid:

• Not using high-quality digital printing processes: Using high-quality digital printing processes will ensure that the plastic cards look their best.
• Not double-checking the design: Make sure to double-check the design before sending it to print. This will help you avoid any costly mistakes.
• Not ensuring plastic is thick enough: Make sure to use plastic that's thick enough to withstand everyday wear and tear.
• Not using proper storage techniques: Make sure to store the plastic cards in a cool, dry place to ensure their longevity.

Best Practices for Printing On Plastic

• Use high-quality digital printing processes: This will ensure that the plastic cards look their best.
• Make sure to double-check the design: This will help you avoid any costly mistakes.
• Ensure plastic is thick enough: This will help the plastic cards withstand everyday wear and tear.
• Use proper storage techniques: Store the plastic cards in a cool, dry place to ensure their longevity.
• Finally, choose a reputable printing company to ensure a high-quality product.

Conclusion

Print on plastic is a great way to promote your business. It's a cost-effective, eco-friendly, and long-lasting option that can help you create a lasting impression on your customers. Plastic cards also have numerous benefits, such as versatility and durability. And with the help of the two case studies and best practices discussed in this article, you'll have all the information you need to successfully launch a plastic card printing campaign.